Influencer marketing platforms like Impact.com have long been staples for brands and agencies looking to streamline partnerships, track campaigns, and measure ROI. However, Impact’s limitations—such as its steep learning curve, and limited influencer database (only 80,000 vetted creators)—have left many marketers searching for more agile, cost-effective, and innovative alternatives. In this article, we’ll explore 12 Impact alternatives that address these gaps while offering unique strengths.
Where Impact Falls Short
Before diving into alternatives, let’s pinpoint Impact’s limitations:
- Small creator pool: Only ~80,000 vetted influencers are available, which users report can be quickly exhausted.
- User Interface Issues: Some users find the platform’s user interface unintuitive and difficult to navigate, which can lead to a frustrating user experience.
- High and Unpredictable Pricing: Impact has been criticized for its expensive pricing model, which is also described as hard to predict. This can be a significant barrier for brands with smaller budgets.
- No Monthly Plans: The lack of monthly plans means that users must commit to longer-term contracts, which may not be suitable for all businesses, especially those looking for more flexibility.
These weaknesses highlight challenges in usability, scalability, pricing transparency, and resource availability, which brands should weigh carefully against their specific needs.
These are the 12 best alternatives to Impact
With so many alternative influencer marketing platforms available, it can be hard to know which one is best for your needs. To make the decision easier for you, we’ve spent hours testing 12 different platforms and have compiled a list of the best ones. When comparing the options, we considered which social media platforms they supported, the search pool size, pricing, and unique features.
- Gleemo
- Aspire
- Upfluence
- Traackr
- GRIN
- HypeAuditor
- CreatorIQ
- Sprout Social
- Modash
- Influencity
- Influencer Hero
- Captiv8
12 Alternative tools to Impact for influencer marketing
1. Gleemo
Social Media Scope: Instagram, YouTube, TikTok, and Amazon.
Pricing: $59 monthly plan and $531 yearly plan. You can also take advantage of a free trial (no credit card is needed).
Best For: AI-driven influencer discovery, Amazon integration, and hyper-granular filtering.
Gleemo vs. Impact
Why It Outshines Impact:
- 100M+ Influencers Across 4 Platforms: Gleemo covers Instagram, YouTube, TikTok, and Amazon—a game-changer for e-commerce campaigns.
- AI Semantic Search: Unlike Heepsy’s keyword-based search, Gleemo’s AI analyzes bios, captions, and hashtags contextually.
- 30+ Advanced Filters: Narrow results by engagement rate, audience age, location, brand affinity, and more.
- Influencer Management: Track collaboration statuses, send bulk outreach, and monitor campaign progress in one place.
Ideal For:
- Brands targeting Amazon influencers for product launches.
- Agencies managing large-scale campaigns across multiple platforms.
- Teams prioritizing AI precision to uncover niche creators.
✅ Why Choose Gleemo: If you’re targeting Amazon influencers for product launches, managing large-scale campaigns across multiple platforms, or prioritizing AI precision to uncover niche creators.
2. Aspire
Social Media Scope: Instagram, YouTube, TikTok, Twitch, X, Pinterest, and Blogs.
Pricing: Start from $2,000/mo (as reported by various sources).
Best For: Building long-term creator relationships.
Aspire vs. Impact
Why It Outshines Impact:
- Content Monetization: Aspire simplifies repurposing influencer content for ads, which is a feature Impact lacks.
- User Experience: Users praise Aspire’s intuitive interface, while Impact is criticized for its clunky UI.
Limitations:
- High Pricing: Starts at $2,000/month, with advanced features locked behind enterprise plans.
- Niche Gaps: Limited TikTok and Amazon influencer coverage.
✅ Why Choose Aspire: Ideal for brands wanting a blend of discovery and content repurposing.
Learn more 👉 Aspire Alternatives.
3. Upfluence
Social Media Scope: Instagram, YouTube, TikTok, Twitch, X, and Pinterest.
Pricing: Start from $478/mo (as reported by various sources).
Best For: Enterprise teams needing end-to-end campaign management.
Upfluence vs. Impact
Why It Outshines Impact:
- ROI Tracking: Upfluence directly links influencer posts to sales via Shopify, while Impact’s attribution tools are less granular.
- Agency Support: Offers full-service campaign management, unlike Impact’s self-serve model.
Limitations:
- Database Limitations: Only 8M influencers, with gaps in non-English markets.
- Cost: Starts at $478/month with annual commitments.
✅ Why Choose Upfluence: Perfect for Shopify brands needing sales-driven campaigns.
Learn more 👉 Upfluence Review.
4. Traackr
Social Media Scope: Facebook, Twitter, Instagram, YouTube, Pinterest, Tumblr, and Blogs.
Pricing: Starts from essentials $25,000/year.
Best For: Enterprise-level users requiring cross-platform long-term brand reputation management and in-depth competitor benchmarking/industry trend analysis.
Traackr vs. Impact
Why It Outshines Impact:
- Competitor Insights: Traackr’s benchmarking tools let you compare influencer strategies against rivals.
- Story Tracking: Unlike some competitors, Traackr captures Stories, providing a more complete view of influencer content.
- Enterprise Focus: Customizable dashboards and API-first design cater to complex workflows.
Limitations:
- High Cost & Accessibility: Pricing starts at $25k/year, targeting enterprises and mid-sized brands not budget-friendly for small businesses.
- Niche Focus: Best suited for large beauty and luxury brands (e.g., Cartier, Revlon). Limited appeal for non-beauty sectors or localized campaigns.
✅ Why Choose Traackr: Best for large beauty brands or enterprises looking for comprehensive data and analytics.
5. GRIN
Social Media Scope: Instagram, YouTube, and TikTok.
Pricing: Not transparent on its official website. Yet, sources like Capterra tell us that it starts from $999 per month with an annual contract.
Best For: DTC brands leveraging Shopify integrations.
GRIN vs. Impact
Why It Outshines Impact:
- E-commerce Integration: Grin syncs with Shopify to track influencer-driven sales, while Impact lacks native e-commerce tools.
- Scalability & Automation: Automates workflows for influencer discovery, payments, and reporting, enabling brands to scale campaigns without expanding teams.
Limitations:
- High Cost & Contractual Rigidity: Estimated starting points range from $999–$2.5K/month with mandatory annual contracts, GRIN is cost-prohibitive for small businesses and lacks flexibility for short-term testing.
- Tracking & Integration Gaps: Some users report challenges in tracking affiliate-driven content and product seeding. Limited third-party integrations compared to rivals.
✅ Why Choose GRIN: A must for UGC-driven Shopify stores.
6. HypeAuditor
Social Media Scope: Instagram, TikTok, Twitch, X (Twitter), and YouTube.
Pricing: Not available on its website. You can catch a glimpse of its range from $299/mo to $499/mo from source.
Best For: Fraud detection and audience authenticity checks.
HypeAuditor vs. Impact
Why It Outshines Impact:
- Audience Quality Analysis: Standout Audience Quality Score (AQS) evaluates influencer authenticity, engagement, and audience demographics to avoid fraud and ensure ROI.
- Comprehensive Influencer Database: With over 205 million influencer accounts (vs. Impact’s 80K+ influencers).
Limitations:
- Limited TikTok Database: Micro-influencers (1K–50K followers) on TikTok are underrepresented, forcing brands to supplement with manual searches.
- Feature Limitations: Cannot track Instagram Stories or generate personalized emails. Basic reporting tools require the addition of manual screenshots.
✅ Why Choose HypeAuditor: Essential for vetting influencers pre-campaign.
Learn more 👉 HypeAuditor Review.
7. CreatorIQ
Social Media Scope: Instagram, YouTube, TikTok, Facebook, and Pinterest.
Pricing: CreatorIQ’s pricing is not available without a call scheduled. Capterra suggests it starts around $36k/year.
Best For: Data-driven enterprises requiring predictive analytics.
CreatorIQ vs. Impact
Why It Outshines Impact:
- Advanced Analytics & Reporting: CreatorIQ offers enterprise-grade analytics, tracking campaign performance across engagement, conversions, and audience demographics.
- Private Influencer Marketplace: Brands can build exclusive networks of vetted influencers, streamlining partnerships for long-term collaborations..
Limitations:
- Prohibitive Pricing: With annual costs starting at $36k/year, CreatorIQ targets large enterprises, excluding SMBs or budget-conscious teams.
- Limited Influencer Database: Its 17M+ creator network is smaller than competitors (e.g., Gleemo: 100M+), restricting niche or emerging market campaigns.
✅ Why Choose CreatorIQ: Perfect for enterprises needing predictive insights.
8. Sprout Social
Social Media Scope: Facebook, Instagram, YouTube, TikTok, LinkedIn, Pinterest, Threads, and X(Twitter).
Pricing: Starts from standard plan $199 per seat/month billed annually to advanced $399.
Best For: Enterprise brands or agencies working with enterprise brands.
Sprout Social vs. Impact
Why It Outshines Impact:
- Advanced Analytics & Reporting: Offers 50+ filters for influencer discovery (e.g., engagement rate, audience demographics) and real-time data on ROI, conversions, and campaign performance.
- Post-Acquisition Integrations: Now part of Sprout Social, Tagger integrates with social media management tools, enhancing workflow efficiency—a feature Impact lacks.
Limitations:
- Have a small database (10M+ influencers).
- Steep Learning Curve: Overwhelming for teams without dedicated analysts.
✅ Why Choose Sprout Social: Optimize campaigns with granular audience demographics, engagement trends, and conversion tracking.
9. Modash
Social Media Scope: TikTok, Instagram, and YouTube.
Pricing: Starts from essentials $199 per month (but pay yearly).
Best For: Shopify stores looking for an end-to-end influencer marketing solution.
Modash vs. Impact
Why It Outshines Impact:
- Larger Influencer Database: 250M+ influencers (vs. Impact’s 80K+).
- Simplified Discovery Process: Intuitive UI lets users find, vet, and contact influencers in minutes
Limitations:
- Geographic Data Gaps: Urban Bias: Influencer data skews toward major cities, making hyper-local campaigns challenging.
- Limited Platform Coverage: Excludes Twitch, X/Twitter, and Snapchat.
✅ Why Choose Modash: Perfect for teams needing scalability, transparency, and TikTok/Instagram live tracking.
Learn more 👉 Modash Alternatives.
10. Influencity
Social Media Scope: Instagram, TikTok, and YouTube.
Pricing: Starts from basic plan $158/month with one seat to Business $798/month with unlimited seats.
Best For: Mid-tier to larger brands looking for flexibility.
Influencity vs. Impact
Why It Outshines Impact:
- Larger Creator Database: Access to 200M+ influencers, surpassing Impact’s 80K+.
- Comprehensive Analytics: Provides detailed insights into influencer performance, including audience demographics, engagement metrics, and fake follower detection.
Limitations:
- Limited E-commerce Integration: While it integrates with Shopify, it lacks connections to WooCommerce, Magento, or BigCommerce.
- According to reviews on platforms like Trustpilot and G2, users have reported issues with Influencity, such as the lack of a refund policy, a confusing UX and UI, and slow report loading times.
✅ Why Choose Influencity: Ideal for data-driven marketers who value transparent pricing and geo-specific audience insights.
11. Influencer Hero
Social Media Scope: Instagram, TikTok, Youtube, Twitch, X, and Pinterest.
Price: Starts from $245 to $840 per month paid annually.
Best For: All-in-One Campaign Management & Agency Support.
Influencer Hero vs. Impact
Why It Outshines Impact:
- Complete Feature Set: Includes influencer finder, CRM, automated outreach, reporting & analytics, gifting, content & UGC collection, and affiliate marketing.
- Combined SaaS and Agency Services: Influencer Hero offers both a robust SaaS platform and agency services, providing hands-on support for clients who need additional guidance.
Limitations:
- Steeper learning curve for new users.
- Higher pricing for full feature access.
✅ Why Choose Influencer Hero: If you need an all-encompassing solution with agency support, Influencer Hero provides a versatile toolset.
12. Captiv8
Social Media Scope: TikTok, Facebook, Instagram, X/Twitter, and YouTube.
Price: No public pricing. Available on request.
Best For: Ideal for brands needing both influencer marketing and reputation management.
Captiv8 vs. Impact
Why It Outshines Impact:
- Advanced Social Listening & Analytics: Built-in social listening tools to monitor brand reputation, competitor activity, and public sentiment—absent in Impact.
- Enterprise-Grade Features: Combines influencer discovery, CRM, automated outreach, and advanced reporting in one platform.
Limitations:
- Missing Features: No influencer gifting or content collection tools—limiting campaign flexibility.
- High Cost & Complexity: Prohibitive pricing for small businesses; designed for enterprise budgets.
✅ Why Choose Captiv8: Budget allows for high-cost tools, and you need deep audience insights or reputation management.
How to Choose the Right Impact Alternative
Budget: Gleemo ($59/month) and Heepsy($89/month) offer affordable entry points vs. HypeAuditor’s $299+.
Platform Coverage: Prioritize Gleemo (Amazon/TikTok) or Modash (250M+ profiles).
Campaign Goals:
- Fraud Detection: HypeAuditor.
- E-Commerce: Gleemo, Upfluence.
- Enterprise Scalability: CreatorIQ, Traackr.
Find Your Impact Alternative With Gleemo
Impact’s limitations in high costs, complex interface, and limited database have driven brands to explore more robust solutions. While alternatives like Upfluence (CRM integration) and HypeAuditor (fraud detection) excel in specific areas, Gleemo stands out as the most versatile and cost-effective choice. Why Gleemo Wins:
- AI-Powered Precision: Semantic search and 30+ filters uncover niche influencers Heepsy misses.
- Amazon Integration: Unique support for Amazon influencers boosts e-commerce campaigns.
- Affordable Flexibility: At $59/month with a free trial, it’s ideal for startups to agencies.
Ready to Upgrade? Start your free Gleemo trial today and transform your influencer marketing strategy.
